Ever wonder what the traffic on your web site looks like? Which pages do visitors start from, and where do they go from there? Wonder no more!
The new Google Analytics Visitors Flow tool produces a spectacularly simple diagram showing where visitors come from and where they go - whether that's the bad red "drop off" arrow or the pretty green flow arrows which take them ever-deeper into your content. Add as many levels as you like and watch as the traffic lanes get thinner and thinner as your most loyal visitors stick around, and your most loyal customers complete their transactions. Highlight any given page to see the exact flow of traffic to and from that page. And, filter your report on any of the metrics Google Analytics offers (literally dozens, not including custom metrics)
Google Analytics has always been by far the best web site analytics software on the planet. The fact that it's free makes it a must-have for all webmasters. And now, with the new interface and the fascinating (and profitable) Visitors Flow report, if you're not running Google Analytics on your web site, you need to see a professional.